How and When to Talk Back
If you don't like the way people are portrayed on a TV show or in an ad, don't just complain to your friends.
| Tell the people who have the power to do something about it -- producers, networks, companies that make or the ads, or companies that make the product being advertised. |
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If you think young people aren't quoted enough or their stories aren't being told in the mass media, get your story to the gatekeepers. | |
If you think anything you see on TV or in a magazine has gone too far, TALK BACK!!!
HOW?
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You can write a letter to:
Correct an error made in a story
Add facts that were left out
Disagree with a writer' or an advertising message point of view
Compliment a writer or advertiser
Inform a company you won't be buying their product
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One way is to write a letter to the editor of a magazine or newspaper, or to the advertising department of a TV station.
Corporations take consumer opinions seriously. If you write to a company about something that bothered you about their advertising, tell them you will not be buying their product until they change their message. |
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limit your letter to 3-4 paragraphs
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keep the tone of it cool and calm
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one main idea in the letter
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one point per sentence
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no profanity
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send to the Letters Editor if it's going to a newspaper
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you can send it by mail, fax, or e-mail
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include your name, address and phone number, and name of a group if you are writing on behalf of others (anonymous letters aren't usually published) |