| 1. | True. Studies have consistently shown that more young people have tried alcohol than cigarettes. |
| 2. | False. Although alcohol can be addictive, tobacco (through nicotine) is considered to be a more addictive drug. |
| 3. | True. Both alcohol and nicotine are classified as drugs. (Alcohol is a depressant that affects your body's central nervous system. Nicotine is an organic compound that has potent effects on the human body.) |
| 4. | True. According to MADD* Canada, alcohol plays a role in forty per cent of deaths in Canada resulting from motor vehicle accidents. |
| 5. | False. Unfortunately, this statistic is too low. According to Health Canada, over 45,000 deaths a year in Canada are caused by smoking. Over 8,000 Canadians lose their lives as a result of alcohol consumption. |
| 6. | False. Health warnings must appear on tobacco products, but not on alcohol products. |
| 7. | False. Tobacco companies are permitted to advertise only through direct mailings to adults and in-store displays. |
| 8. | True. Alcohol companies may openly sponsor sports and arts events, while tobacco companies may not promote their brands or products through the sponsoring of sports and arts events. |
| 9. | True. As customers literally die off, both tobacco and alcohol companies need replacement smokers and drinkers in order to support their industries. |
| 10. | True. Young people who lack the life experience to counter advertising messages are more likely to make positive associations with products that are being advertised. |
